Program Fee and What’s Included
- All instructional materials, posted electronically for download
- Opportunity to network with faculty and technology colleagues; and, and invitation to join an alumni-only group on LinkedIn for ongoing networking
- Daily breakfast. lunch and break refreshments
- $350 registration fee
- Support of the GSB staff and faculty throughout the course
Tuition for the 2024 Strategic Marketing School is $2,825.
Important Note: Students are responsibile for booking their lodging in this program. A block of rooms will be available at the Fluno Center until the program deadline, or participants are welcome to book at a nearby hotel.
Registration fees are non-refundable. Other fees paid will be reduced by any hard dollar costs incurred by GSB and are then available for refund or future use, subject to the following guidelines.
Future Use: If you cancel, you may elect to leave paid fees on account with GSB without a cancellation fee. The funds must be used within 24 months of the cancellation date and can be used toward any school; however, they cannot be applied to online seminars. Any funds not used at that point will be forfeited to GSB. If a refund is requested after fees have been placed on account with GSB, the refund will be processed based on the original cancellation date subject to the cancellation fees below.
Refund: If you cancel and request a refund, it will be subject to a cancellation fee based upon the date of cancellation as follows:
Notice of Cancellation Received by GSB Refund Percentage
15-45 Days Prior to Program Start Date 90%
8-14 Days Prior to Program Start Date 75%
7 Days Prior or failure to appear at Program none
GSB encourages banks to enroll multiple attendees so that sales and marketing professionals can work together to enhance relationship growth and company performance through a unified effort focused on the customer. If your bank chooses to enroll multiple students, you will receive a rebate of $350 for each additional student – that’s essentially a free registration fee for each second and subsequent attendee that will be rebated at the conclusion of the school.